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Home » Archives for July 2024

ESM: Building Blocks for a Data Science Career

Archives for July 2024

ESM: Building Blocks for a Data Science Career

ESM: Building Blocks for a Data Science Career

July 15, 2024 by Jonah Hall

ESM: Building Blocks for a Data Science Career

By Anthony Schmidt

When I began the ESM program in 2018, I was unsure of the career path I would follow. I knew I wanted to do “research” on something related to education, but I was unsure of what that was. As I went through the program, I naturally began to focus more and more on quantitative skills (e.g., statistics, psychometrics, programming). Little did I know at the time, but these skills, as well as the general research, qualitative, and “soft” skills I was gaining, prepared me to be an excellent candidate as an educational data scientist within the EdTech industry. 

I have been a data scientist at Amplify, an EdTech company that publishes curriculum products and offers an online teaching and learning platform, for nearly three years. The term data science, while a ubiquitous term and job title, is unfortunately a vague concept. It can mean a variety of different things, from basic descriptive data analyses to complex machine learning development operations. It spans an entire continuum that represents data from end-to-end – from its generation in various applications, assessments, or surveys all the way to its consumption in statistical reports, business intelligence dashboards (made in applications like Tableau or PowerBI), or fraud alerts. 

In my time as a data scientist, I have performed many roles along this continuum. On any given day, I may be in meetings that involve new product features and the data that will be generated from them, and how best to extract that data and create useful data warehouse tables. I may be advising other teams on how best to use our data to build teacher-facing reports on student learning. I may be building a model in SQL that will deliver data to a dashboard used by customer account representatives who need to understand a district’s usage of a particular product. Or I may be using R to analyze millions of rows of performance data to understand patterns of learning through complex multilevel models or psychometrics. As a data scientist, my role is to be an expert in the data at any point in its lifecycle. If this sounds exciting – it is!  

From ESM to DS 

The ESM program helped me move into a career in data science by building three broad areas of competency: technical skills, domain knowledge, and power skills. 

In terms of technical skills, becoming proficient in R was a key competency that helped me land a job in EdTech. R is the language of statistics and one of the key languages of data science (alongside Python and SQL). During my time in the ESM program, I became what I would describe as an advanced user of R. I not only knew how to run individual statistical analyses but built up skills in functional programming (e.g., writing functions to implement DRY [don’t repeat yourself] principles), literate programming (e.g., using R Markdown to build automatic reports, my CV, and even my dissertation [Github link; TRACE link]!), software development principles (such as use of git), and even package development. 

Before my ESM courses, I was not a programmer in any sense. I dabbled in some HTML and CSS as a teenager, but mostly through WYSIWYG-based (“what you see is what you get”) development environments. I can point to Statistics in Applied Fields III as the course where I began taking programming more seriously. In particular, Multilevel Modeling and Advanced Measurement (all of which were R-based) were where I really leveled up my skills, and then various internships and projects (including my portfolio and dissertation) forced me to upskill even more. One area I particularly enjoyed was building advanced data visualizations using the ggplot2 package. This led to various research opportunities, a pretty cool poster presentation related to data viz on Twitter, and even a career as a data visualization designer prior to becoming a data scientist. 

Becoming an advanced user of R built up a mental schema that made any data-based project easy to tackle, as I had a large technical toolset from which to draw. It also made learning new R-based frameworks easy, such as Tidymodels for machine learning or Plumber for API deployment. Furthermore, it provided a foundation for learning additional computer languages, including SQL and Python. 

While programming skills like these are important in data science, it is not enough. You also need to possess what I am broadly referring to as domain knowledge.  This category encompasses the quantitative domain, the research domain, and the education domain. 

What often sets a data scientist apart from a data analyst is the quantitative methodological skills that the data scientist brings to the table. We are tasked with not only describing data but inferring complex relationships from it. Having domain knowledge in quantitative methods is a key competency for data science. We are often asked to use various methods to examine relationships, make inferences, and sometimes establish causal relationships (often in the form of A/B tests). Having a solid foundation in regression techniques (e.g., OLS, logistic, multilevel) facilitates this. Furthermore, this foundation also makes learning new techniques to help answer questions or solve problems much easier. For instance, I did not take any courses on generalized linear models (beyond logistic regression), machine learning, or sentiment analysis, but I have had to use all of the methods. Learning to do so was easier because of the foundational quantitative skills I learned in my ESM course, especially the multilevel modeling course.

A related but separate domain is “research” – being able to design a research project (whether that is observational, survey, experimental etc.) and understand when to employ quantitative vs qualitative techniques is also a much sought after skill. I am in many meetings where I have to think through the best way to collect data in order to answer questions (i.e., do research). Sometimes, this also involves suggesting qualitative ideas to our user experience researchers or working with them on mixed methods approaches. So, while having a quantitative background is extremely useful, having general research methods skills helps to place quantitative research within a more purposeful context that solves business problems or answers strategic business questions. 

While not applicable to all data science roles, having a background in education also certainly helps in the world of EdTech. I came to the ESM program with a background in language instruction (TESOL) and about 10 years of teaching experience. That helped establish a mental context in which I could apply real or hypothetical research projects. Many of our courses, readings, and assignments were also contextualized within education, whether that was K-12, higher education, or adult education. All of these experiences translate into helping ground my understanding of my company’s data into a familiar context, one in which I can explain teacher and student actions in terms of pedagogy, theory, and practical experience. Even if you have no prior experience in education, the ESM program offers numerous opportunities to learn about and research a variety of educational contexts. 

Throughout the ESM program, we are steeped in an environment where we need to employ power skills, also often referred to as “soft” skills. I often work on cross-functional teams that comprise myself and people from engineering, product managers, or content authors. These are what we might consider non-technical stakeholders in various projects. Being able to pitch ideas, understand requirements, or translate complex analyses into audience-friendly terminology is essential. These tasks directly reflect the group work and presentations we often had to complete in ESM courses, as well as the series of required program evaluation courses. While I am not an evaluator and I don’t work in an evaluation setting, the skills I learned in these courses, particularly Program Evaluation III, are essential for working with various stakeholders in these cross-functional groups.  

Finally, one skill we often take for granted is being a “fast learner”. It is an absolute requirement in any job setting, and no less true for working in data science. Being a graduate student is nothing if not an exercise in 4+ years of being a fast learner. It is something that should be emphasized in any interview. You are never going to know everything, but your experience as a graduate student demonstrates that you have the ability to learn, quickly, and often in a fast-paced environment – a perfect description of EdTech. 

Advice for Aspiring Data Scientists 

To wrap up this blog post, I would like to offer some basic advice for those interested in a career in (educational) data science. First, I’d recommend completing as many quantitative courses as possible both inside and outside of the ESM program. If you don’t see something you want to learn being taught, I’d recommend working with a professor and learning those skills for credit as part of an independent study. I’d also look into the educational data science graduate certificate that UTK offers. 

I would also recommend doing a search on Google Scholar – both journal articles and dissertations – to understand the landscape of data science research within education. This can help you frame various projects, inspire your own dissertation, or identify methodological areas you would like to learn about. 

Finally, I would strongly recommend finishing your PhD program with a solid background in R and intermediate levels of proficiency in SQL. If you can add in Python, that will make you an even stronger candidate. Take advantage of LinkedIn learning (that is how I learned SQL) while you have it! 

I hope that my blog post has given you some insight into how I have translated my ESM skills into a career as an educational data scientist. Feel free to reach out to me anytime with questions related to ESM or job hunting in EdTech. You can find my latest contact info and CV information here: https://www.anthonyschmidt.co/. 

Good luck! 

Additional Resources (beyond ESM courses and your professors!) 

  • LinkedIn Learning (available through UTK) for learning R, Python, SQL, and ML 
  • SQL Exercises – I used these to prepare for several DS interviews 
  • bnomial Daily ML questions 

Filed Under: Evaluation Methodology Blog, Uncategorized

Finding Your People: The Importance of Mentorship and Networking Early On

Finding Your People: The Importance of Mentorship and Networking Early On

July 1, 2024 by Jonah Hall

Finding Your People: The Importance of Mentorship and Networking Early On

By Richard Amoako

Greetings, fellow scholars and aspiring professionals. As someone who is still relatively new to the field of evaluation, I can’t emphasize enough the significance of building a strong support network and establishing meaningful connections early in your career. My name is Richard Amoako, and I’m a third-year Ph.D. student in the Evaluation, Statistics, and Methodology (ESM) program at the University of Tennessee, Knoxville.

Allow me to share a brief anecdote that underscores the power of networking and mentorship. During my first year of graduate school at Ensign Global College, Ghana, I attended a “Welcome Reception”, feeling quite lost and overwhelmed. However, I mustered up the courage to introduce myself to a continuing student, who not only offered valuable insights into navigating the program but also connected me with a faculty member whose research aligned with my interests. That single conversation opened doors for me, leading to a fruitful mentorship relationship and even collaborative research projects and publications.

The Importance of Mentorship

Finding a mentor can be a game-changer, especially at the early stages of your career or academic endeavors. According to a publication by the American Psychological Association (APA), mentorship plays a crucial role in professional development, providing guidance, support, and opportunities for growth (Calkins, 2023). A mentor can serve as a trusted guide, offering advice and sharing industry knowledge that can accelerate your professional growth. They can provide insights into navigating challenges, identifying opportunities, and making informed career decisions.

Having a diverse set of mentors can significantly enhance your academic and career journey by providing support across different areas of your development. For example: A faculty mentor can offer deep insights into your field, guide your research, and help you navigate academic challenges; professional mentors bring industry knowledge and can guide you on career opportunities beyond academia, while peer mentors offer mutual support and foster a sense of community within your cohort. Additionally, cross-disciplinary mentors can help you think outside the box and provide insights into interdisciplinary collaboration, enhancing the breadth of your research and professional network (Chandler, 2011).

One of the best places to look for potential mentors is within your institution or organization. Seek out experienced professionals who inspire you and whose career paths align with your aspirations. Professional associations and conferences can be excellent platforms for connecting with potential mentors from diverse backgrounds and institutions. Not everyone may feel comfortable or confident approaching potential mentors at such events. As an introverted PhD student, I understand the challenge of navigating the bustling environment of conferences and professional events. Crowded spaces and numerous distractions can make it difficult to connect with potential mentors.

At one of the first major conferences I attended this year (American Educational Research Association, AERA, 2024), I felt overwhelmed by the sheer number of participants and the constant buzz of activity. Determined to make the most of the opportunity, I signed up for a small roundtable discussion focused on my research area. The roundtable provided a quiet setting where I could comfortably share my ideas, ask questions, and have meaningful interactions with panelists and facilitators.

When reaching out to potential mentors, it’s essential to approach the relationship with humility, respect, and a genuine desire to learn. Whether it’s through informational interviews, mentorship programs, or faculty-student collaborations, fostering meaningful connections with mentors can provide invaluable insights and open doors to opportunities that may otherwise remain out of reach.

Networking Strategies

Attending conferences and events such as professional development workshops, career fairs, research symposiums and colloquiums, Special Interest Groups (SIGs) and Meetups are crucial aspects of building your professional network in the evaluation community. These gatherings offer invaluable opportunities to connect with peers, established professionals, and potential collaborators from across the field.

To make the most of these events, prepare an elevator pitch, actively engage in conversations, and follow up with new connections after the event. The American Evaluation Association’s (AEA) annual conference is a good example of a major event where evaluators from around the world gather to share their work, learn from each other, and expand their networks. I had a great time when I attended the AEA evaluation conference for the first time in 2023 in Indianapolis, Indiana. The conference not only provided me with a platform to showcase my research but also allowed me to engage with like-minded individuals who share my passion for evaluation. Whether it’s striking up conversations during coffee breaks or attending panel discussions, conferences offer ample opportunities to expand your network and gather insights from seasoned professionals and industrial experts.

Joining professional organizations, such as the AEA, the AERA, or the Association for Institutional Research (AIR), among others, can also open up a wealth of networking opportunities. These organizations often offer local chapter meetings, online forums, and special interest groups, allowing you to connect with like-minded individuals and stay up-to-date with the latest trends and developments in your field. You will find that they not only foster a sense of belonging, but also offer avenues for professional development and growth.

In today’s digital age, building connections online has become increasingly important (Virk, 2023). Platforms like LinkedIn and X (formally Twitter) provide a space to showcase your professional profile, connect with others in your field, and engage in discussions within relevant industry groups and communities. These digital platforms provide ongoing networking opportunities, allowing professionals to connect and engage with each other continuously, rather than being limited to specific events (Pew Research Center, 2021). For Instance, the AEA, like other professional associations, has an active presence on LinkedIn. This platform also has groups dedicated to fostering discussions and sharing resources among evaluators.

Making Connections and Building Relationships

Effective networking is not just about collecting business cards or adding connections on LinkedIn. It’s about building genuine, mutually beneficial relationships. This involves actively listening, asking thoughtful questions, and showing a genuine interest in others’ work and experiences. As noted by Janasz and Forret (2008), successful networking relies on cultivating strong interpersonal ties and fostering a sense of reciprocity.

When making new connections, look for opportunities to offer value and share your knowledge and expertise. This could involve collaborating on projects, co-authoring publications, or simply providing insightful feedback and support. By positioning yourself as a valuable resource, you increase the likelihood of fostering long-lasting, meaningful relationships within your professional or academic community.

Overcoming Challenges and Staying Motivated

For many, the idea of networking can be daunting, especially for those who identify as introverted or shy. However, it’s important to remember that networking is a skill that can be developed with practice and persistence. Start small, perhaps by attending a local meetup or joining an online community, and gradually build your confidence. As posited by de Janasz and Forret (2008), setting achievable goals, and celebrating small wins can help overcome the initial hesitation and discomfort associated with networking.

These are the strategies I have adopted over the past few years: Before attending a conference, I find it helpful to do some homework. I review the conference program and identify sessions, workshops, and speakers that align with my research interests. By pinpointing the key individuals I’d like to connect with, I can set manageable goals for the event. This preparation not only eases the anxiety of large crowds but also provides a clear roadmap for meaningful interactions. Moreover, I focus on smaller, more manageable interactions instead of trying to network in large groups. For instance, I look for opportunities to engage with speakers after their presentations. These moments often provide a quiet setting for a brief, yet impactful conversation. Additionally, attending smaller workshops or special interest group meetings can offer a more intimate environment, conducive to connecting with like-minded individuals.

Consistency is key when it comes to networking efforts. Building a strong network takes time and commitment, so celebrate small wins and progress along the way. This will help you stay motivated and focused on your long-term goals of establishing meaningful connections within the evaluation community.

Conclusion

As an early-career professional in the field of evaluation, surrounding yourself with a supportive network of mentors and peers can make a significant difference in your personal and professional growth. By actively seeking out mentorship opportunities, attending conferences and events, joining professional organizations, and building meaningful connections, you’ll not only expand your knowledge and skills but also gain invaluable insights and perspectives that can shape your career trajectory.

I urge you to embrace the power of mentorship and networking early on in your journey. Whether you’re attending conferences, joining professional organizations, or seeking out mentors, remember that building a support network is not just about furthering your career—it’s about finding your tribe, your people who will uplift and empower you every step of the way.

Remember, the journey of building a strong network starts with taking that first step. So, don’t hesitate – start exploring opportunities to connect with others in your field today. The relationships you forge now could open doors to exciting collaborations, rewarding mentorships, and a fulfilling career path.

I hope this blog post has inspired you to prioritize networking and mentorship as you navigate the early stages of your career. Wishing you all the best in your networking endeavors!

References:

Calkins, H (2023). How to navigate the dynamics of mentorship. Knowing the best ways to handle challenges and conflict is crucial to being a good mentor. https://www.apa.org/monitor/2023/01/dynamics-mentorship

Chandler, D. E. (2011). The Maven of Mentoring Speaks: Kathy E. Kram Reflects on Her Career and the Field. Journal of Management Inquiry, 20(1), 24-33. https://doi.org/10.1177/1056492610369937

de Janasz, S. C., & Forret, M. L. (2008). Learning The Art of Networking: A Critical Skill for Enhancing Social Capital and Career Success. Journal of Management Education, 32(5), 629-650. https://doi.org/10.1177/1052562907307637

Havard (2022). How to Give a Great Elevator Pitch (With Examples). https://careerservices.fas.harvard.edu/blog/2022/09/07/how-to-give-a-great-elevator-pitch-with-examples/

Janasz, S. & Forret, M. (2008). Learning The Art of Networking: A Critical Skill for Enhancing Social Capital and Career Success. Journal of Management Education, 32. 629-650. https://doi.org/10.1177/1052562907307637

Pew Research Center. (2021). Social media fact sheet. Retrieved from https://www.pewresearch.org/internet/wp-content/uploads/sites/9/2021/04/PI_2021.04.07_Social-Media-Use_FINAL.pdf

Virk, S (2023). Connecting in the digital age: Navigating technology and social media. VISUAL LIFE. https://rikithompson.ds.lib.uw.edu/visuallife/connecting-in-the-digital-age-navigating-technology-and-social-media/

Resources:

Vinnie Malcolm, The Mutual Benefits of Mentorship https://www.youtube.com/watch?v=2lCjjlLK2m8

Benefits of Mentorship https://www.youtube.com/watch?v=a4dD0Ch4T4I

Why is Networking Important? https://www.youtube.com/watch?v=T2I9odCTILA

Professional Networking 101 https://www.youtube.com/watch?v=Xt-VdqXhHZM

How to NETWORK for career & jobs | Networking tips for professionals https://www.youtube.com/watch?v=IO5Ht7yV_0A

Filed Under: Evaluation Methodology Blog

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